Milestone technical achievement, the DIGI SUPER 100xs, or XJ100x9.3B IE-D, is the world’s first triple digit zoom lens. Incorporating Canon’s unique and superior Image Stabilizer technology, the 100X stands alone as the major advance in HDTV and SDTV television production, while enhancing Canon’s reputation as the technology leader in broadcast lenses.

Canon’s new DIGISUPER 23xs studio lens makes HD excellence more affordable. Now facilities have another option for complementing the performance of Canon’s DIGISUPER 25xs, the world’s #1-selling HD studio lens.

Canon makes a strong HD ENG/EFP lineup even stronger with two new lenses for NAB 2004.The highest-quality tele portable lens yet from Canon, the HJ22ex7.6B benefits from the optical excellence of Canon’s e-HDxs system, featuring the precision control of the second generation of enhanced Digital Drive.

The J17ex7.7B featuring the new breakthrough technology.

Canon has developed breakthrough optical design concept using a newly developed optical element in the most effective way. We have named the new design concept the "Power Optical System" which can achieve higher specifications and quality in smaller size and lighter weight, using the new optical "X-Element" which realize complete elimination of its aberration.

The J17ex7.7B featuring the new breakthrough technology.

Canon has developed breakthrough optical design concept using a newly developed optical element in the most effective way. We have named the new design concept the "Power Optical System" which can achieve higher specifications and quality in smaller size and lighter weight, using the new optical "X-Element" which realize complete elimination of its aberration.

Canon’s line of HD-EC zooms expands with the new HJ8x5.5B KLL-SC. An affordable wide angle companion to the HJ21x7.5B KLL-SC and HJ11x4.7B KLL-SC, it has a focal length of 5.5~44mm, with T2.1 capability. It uses Canon’s Power Optical System to bring optical excellence to episodic TV, commercial and motion picture production.

The IS-20BII Image Stabilizer Adapter is designed to be front mounted on Canon's range of J21ax7.8B, J20ax8B, J17aX7.7B*, J16ax8B, J15ax8B, J14ax8.5B ENG lenses and 33ax portable lens series.